Disney Book Club

We were tasked to design a new logo for Jacklin Enterprises direct mail Disney Book Club. The idea is that this logo will be used on the top right hand side of any title that they develop in order to make it recognisable as the Disney book club here in South Africa.


The design needed to be playful, vibrant and impactful while fitting within Disney’s current overall visual style. The result has the correct balance of visibility when placed next to the book title, as well as being practical for other forms of application.


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